There is always a healthy market demand for new restaurants, especially ones that are based on a unique concept. Many of the most interesting restaurants available were the product of restaurant entrepreneurs, like Louis Ceruzzi, who also have a background in real estate. This combination of backgrounds makes it easier for developers to come up with a restaurant concept that works.
Menu Choices That Work
One of the biggest considerations, next to where the restaurant will be, is what type of foods to serve. While this is a major consideration for restaurants that will have more than one location, restaurants with a single location will also need to consider this. A restaurant needs to have a great selection of foods while offering enough menu items for people with dietary restrictions. A concept that works well for restaurants of all types, in different areas is creating cuisine from local produce.
Full Service or Quick Service?
Many people enjoy the dining experience that comes with eating at a full-service location. However, quick service restaurants have their place, especially in areas that attract a large lunch crowd. Some restaurant owners have found a good way to balance out these unique demands by offering both a full service and a quick service location.
Distinct Dining Experiences in One Location
Restaurant patrons are often faced with several choices, such as whether to take advantage of the bar and whether bringing the kids is an option. An additional consideration is the fact that many restaurants need to balance welcoming families with children while considering the needs of diners who prefer not to have a lot of noise. Some concept restaurants feature a separate bar with a full restaurant menu, one or more main dining areas, and, in some cases, private dining rooms.
A Seasonal or Year-Round Menu?
There are many advantages that come with both options. Seasonal menus allow customers to sample local selections, often using fresh produce or other ingredients while in reason. However, the same menu all year long, with allowances for new additions, gives customers a feeling of knowing what to expect when they eat out. However, some of the most popular restaurants use a combination of a fixed, year-round menu and limited-time seasonal favorites.
Special Events Stand Out
When many people think of special events at restaurants, they often think of customers booking a private space for a special event like a party. However, there are many ways in which restaurants take a hand in offering special events. One popular way for restaurants to gain popularity is to host live music and interactive events like karaoke and trivia nights. Restaurants with larger wine menus may consider hosting multi-course wine dinners.
Creating the ideal restaurant concept, while not intimidating for an experienced restaurant professional, does require some effort. However, those who know their area’s restaurant market well will have a good idea of what does and doesn’t work. An innovative concept, with the right foods and atmosphere, will attract a group of happy, regular customers.
Service really matters to me… then food 😀
Same here.